WHAT IS BEST FOR YOU ?
A franchise is a license to use a proven business system and brand identity , operating procedures , marketing and advertising talent , training and support framework . As a franchisee , your personal skills , expertise , entrepreneurial skills and commitment are essential to reap the full benefits of the franchise .
This is considering that the franchise is a strong force in the operational system . Research has revealed that more than 90 percent of the successful franchise business compared to only 55 percent of non – franchised business startups .
The slogan of the franchise is : You are in business for yourself , but not alone . While you operate independently , you still remain under the umbrella of the franchisor . Franchisors can only succeed if they are successful franchisee , and thus to create a win-win relationship that is unique in the world of business .
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